Thursday, February 19, 2009
BY NANCY R. CUDIS, Sun.Star Staff Reporter
A REAL estate industry player has intensified its marketing efforts to attract prospective buyers who are less affected by the global financial crisis.
Fuente Triangle Realty Development, a subsidiary of Cebu-based J. King & Sons Co. Inc. (JKSCI), is eyeing markets in the Middle East and other parts of Asia.
“(Our) package investments (are) good for those who are doubting investments in other countries but would rather want to settle their investments in hotel rooms, condotels, in properties that have value enhancers (and) are linked up with tourism,” said Jose Ma. Gianzon, vice-president for sales and marketing of Fuente Triangle Realty Development.
Fuente Triangle Realty, incorporated three years ago, is the sales and marketing force behind Ultima Residences Towers, among JKSCI’s projects in Cebu.
JKSCI is simultaneously implementing real estate developments in Cebu City (Fuente Tower 3 and Ultima Residences Ramos Tower) and in Boracay (Crown Regency Resort and Convention Center).
Gianzon disclosed that there are 40 available units at Ultima Residences Ramos Tower that are available for investors while the Boracay project has 280 to 300 units.
JKSCI is also renovating some floors at Club Ultima Fuente Tower 2 to accommodate commercial spaces for sale, and a diagnostics center dedicated for visitors, travelers, businessmen and medical tourists. The firm’s Crown Regency Tower on Osmeña Blvd., Cebu City will also house a casino, to add to existing recreation facilities, like the Sky Experience Adventure.
“We will be replicating buildings that you will find only in Las Vegas. These (facilities in dining, health and fitness, recreation and entertainment) would add value to the properties we are selling here,” said Gianzon.
As part of its sales and marketing campaign, Fuente Triangle is planning to reach out to the “30 to 40 percent of the market” that is less affected by the crisis.
The real estate firm is also looking at individuals who want to become part of the real estate industry and entrepreneurs who are looking for business space.
According to Fuente Triangle, having an office beside Crown Regency Hotel & Towers—considered to be the tallest hotel tower in the country—not only lends social prestige but also the benefits of a total lifestyle environment.
“Those who are attracted to us are solid people who have decided to push through with their investments. We have also cleaned up our inventories and re-opened a few that mean opportunities not only for investors but also for sellers,” said Gianzon.
He observed that while the economic turmoil has slowed down real estate investments, it has not pushed down the prices of the industry’s products.
He also noted that his office continues to receive inquiries while Cebu continues to welcome more visitors.
If you are interested in investment opportunities with Fuente Triangle Realty Development Corp., kindly please feel free to contact:
Daisy Guo
Chinese Interpreter
International Sales Coordinator
Online Marketing Officer
E-mail: ftrdcmarketing@gmail.com
Cell: (+63917) 462-1174
Skype & Yahoo! Messenger: daisy_guo_onlinemarketing
My website: http://www.cebucondoreview.co.cc
My wordpress: http://daisyguoonlinemarketing.wordpress.com
Fuente Triangle Realty Development Corp.
Ground Floor, Tower 2,
Fuente Towers, Osmeña Blvd.
Cebu City, 6000
Philippines
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